New Product Introduction:

Assistance with Product Development: Often, during the course of product or process reviews, it becomes apparent that the Client does not have access to the appropriate skills or resources to address some identified aspect of the product development. In many cases we have be able to provide practical assistance, assembling revised prototypes which include the necessary modifications to ensure compliance with the appropriate regualtions.

Armed with the prototype and a detailed report concerning the cahnges, the manufacturer can easily replicate the required changes on their production units. In a small number of cases we have even carried out very small scale initial production to meet client demanding schedules.

• Prototype modification
• Detailed reports 

New products, new problems:  A business had been formed to develop, market and manufacture a novel version of a well-established product. The company had grown rapidly during this initial phase to the stage where is employed around 30 people. Following the demonstration of working prototypes, there was a lot of interest in the marketplace and production began to gear-up following the official launch.  

We were brought in to assist with one aspect of the introduction process. We spent some time with the company trying to determine the exact needs, following a number of discussions with various individuals it was apparent that there was a problem. Following discussions with the senior management it was agreed that we should undertake a brief technical audit on the product release status. A formal audit was carried out which took less than 5 days, the result was a real shock to the management and a majority of the people involved. The bottom line was that the product had to undergo further basic development, extensive engineering and a substantial effort was required to bring the product information up to scratch. Overall the launch was delayed by 4 months. Had the review not taken place the resulting problems in production, and support would have cost the company of cash and resources, at worst it may well have stopped the company gaining a foothold in this competitive market. The business subsequently adopted a formal review process for all development projects and continues to improve its internal processes.

• Under developed product
• Confused information
• Poor communication 

Communication issues: It is not uncommon for communication issues to result in problems with new product launches. Often the various parties involved are all trying their best but they just don't speak the same language. We have the appropriate background to remove these obstacles. Click here to see a light-hearted example, but one that is based on a real situation!